Tracking reports for Avengers: Infinity War were released recently. They have the movie’s opening set for $200 million dollars. But the question remains: should we expect a bigger chunk of change from a film with a 10 year story arc?
Personally, yes. However, that’s not to discredit the fact that other studios would kill to open their franchises to the tune of $200 million dollars. Disney insiders have the film opening around $175 million dollars; for reference: Captain America: Civil War opened to $179 million dollars.
When the early tracking reports were released for Black Panther, many were around $80 million dollars; who knew that Black Panther would continue to make money and be the 3rd highest grossing movie (domestically), surpassing James Cameron’s Titanic? Since it’s only been a number of months since the release of Black Panther, it isn’t too far out of the realm of possibility to say that the two will simultaneously feed off of each other at the end of the month.
The main question myself and many others are asking is if it could surpass Star Wars: The Force Awakens’ opening weekend of $248 million dollars. And the answer isn’t simple. I will continue to monitor the tracking reports as the marketing campaign shifts into the final stages. Personally, I would be amazed if it didn’t beat Star Wars: The Last Jedi‘s opening weekend of $220 million dollars.
Infinity War will follow our favorite band of superheroes as they fight for the lives of half of all humanity against the galactic super-villain, Thanos, on April 27th of this month. Will they succeed in stopping him? Who could potentially be on the chopping block? Remember to support the film opening night and into the first weekend by not spreading misinformation or spoilers around the inner workings of the web.